GBM: Designing for financial freedom

GBM: Designing for financial freedom

GBM: Designing for financial freedom

Services

Services

App

Web App

App

Web App

Industry

Industry

Industry

Financial

Financial

Previous work from

Previous work from

frog

frog

Duration

Duration

2023

2023

Team

Team

Jay, Carla, Natalia, Alister, Omar, Clara, Marco, Marky, Katia, Marcelo, Horacio

GBM took the digital brokerage experience in Mexico a step further and aimed to satisfy and acquire new customers with broader segmentation. However, this initiative did not reflect the company's vision in the existing experience, which was left behind.


By incorporating the company’s key brand elements, we seamlessly integrated them into the new dashboard and revitalized existing products.

GBM took the digital brokerage experience in Mexico a step further and aimed to satisfy and acquire new customers with broader segmentation. However, this initiative did not reflect the company's vision in the existing experience, which was left behind.


By incorporating the company’s key brand elements, we seamlessly integrated them into the new dashboard and revitalized existing products.