The team helped Infosel transition from a Windows-based application to a new web-based platform that adapted to any device, provided real-time data, and introduced innovative features such as smart search, a “companies X-ray,” and accessibility optimizations.
To make it truly useful, we synthesized dense amounts of information into a clear narrative that helped users make informed decisions. We focused on designing components that were accurate, helpful, and scalable, iterating based on user feedback throughout the process.