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IBERO: Bringing a University App into the Present
/client IBERO
/Services Product Strategy, UX/UI Design, User Research, Design QA
/Year 2025
/Industry Education

IBERO’s mobile app was stuck in the past — outdated, confusing, and largely abandoned by its users. With a 1.45-star rating and frequent complaints, it had become more of a pain point than a helpful tool for students. The university needed a shift, fast. Not a full reinvention, but a product that actually delivered on what students expect from any basic app today: speed, clarity, and functionality. We partnered with their internal tech team to rethink the app experience from the ground up — and launch a new version in just 16 weeks.






